Be Racing joins our client portfolio

Be Racing presents itself as an innovative and ambitious initiative in the world of the Dakar Rally , with the clear mission of democratizing access to this competition and other top-level off-road events. The team, which makes its Dakar debut this year, offers a comprehensive approach to helping drivers and co-drivers achieve their goals in the most demanding races on the planet.

A clear philosophy: making dreams come true

The aim of Be Racing is to provide technical, human and knowledge resources to anyone who wishes to participate in the Dakar and finish it with guarantees. The team also works with drivers and co-drivers to improve their skills, achieving optimal preparation for other competitions such as the W2RC, the Bajas Championship, the National Championship and with classic Dakar vehicles.

Experience at the service of innovation

Although Be Racing is a new team, its structure has an impressive background. Bertrand Marco, the team's CEO, has more than 20 years of experience as a development engineer for official teams in the Dakar. This experience is key to guaranteeing unique preparation and assistance to its drivers.

Regarding this initiative, Bertrand Marco states: “Be Racing was born with the vision of bringing the Dakar experience closer to everyone who shares this passion. We do not only focus on competing, but also on training and providing support so that any driver or co-driver can achieve their goals with confidence.”

Presence at the 2025 Dakar Rally

Be Racing is presenting itself at the Dakar with three highly talented drivers:

● Sebastián Guayasamín , 44 years old, is making his tenth participation in this iconic event, being the current runner-up in the W2RC championship.
● Javier Velez , 69 years old, is participating in his fifth Dakar with accumulated experience that brings solidity to the team.
● Oscar Masó , 44 years old, is participating in the Dakar for the first time, entrusting the team with the challenge of being able to finish in his debut.

The services offered by Be Racing

Be Racing offers a complete range of services for drivers, companies and fans in the world of motorsport. Among these, the following stand out:

● Organization of events to discover future Dakar drivers, as well as team building experiences for companies. These events are also used as marketing and promotional tools.
● Sports advice, including training planning to achieve milestones such as the Dakar, the European Baja Championship or the W2RC. This service includes both conventional and classic competition lines, as well as vehicle rental and customization.
● Technical assistance with engineers and mechanics specialized in competitions, customization of mechanics, restoration of classic vehicles and track assistance with support trucks.
● Administrative procedures, ranging from processing licenses to managing documentation and complaints during competitions.
● Logistics and comfort for participants, including transportation of vehicles and spare parts, as well as accommodation options adapted to the needs of each driver.
● Training programs for pilots and co-pilots, with special attention to off-road driving and navigation in different environments, from deserts to rocky terrain.

Be Racing: much more than a team

Be Racing was born with the vision of becoming a benchmark, not only in the Dakar, but in all off-road competitions. With a combination of experience, innovation and passion, this team offers the opportunity for anyone to achieve the dream of competing in the most demanding events in the motoring world. The company also stands out for its commitment to motoring activities, offering unforgettable experiences for individuals and companies.